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Style Cut – Cannes 2019 Fashion Digest
Eva Longoria at Cannes 2019 Film Festival

Set along the French Riviera, Cannes is known for its glamour, glitz, and grand villas. The Festival de Cannes is a fashion spectacle with the world watching. The days and nights are filled with lights, camera, action, high fashion, celebrities, and models.

Among the highlights of the 72nd annual film festival was Eva Longoria gracing its red carpet in elegance and style. I’ve been working with Eva for many years and knew this trip needed to be exceptional and memorable. With months of preparation, the excitement of the first night is always the one to watch for. In addition to premieres and galas, it’s a full schedule of press events, runway shows, and fittings.

For Eva’s main red carpet look, I collaborated with Alberta Ferretti –  it’s always thrilling to work closely with designers, especially Mrs. Ferretti, who has inspired me.  During the design process, I received several sketches and swatches for each gown until we settled on a direction and color. From there, the dresses were created by a highly skilled atelier team. The elaborate designs, including custom embroidered sequined details, made it essential that we strictly adhere to deadlines in order to be ready for Cannes.

On opening night, the biggest night of the festival, and the premiere of “The Dead Don’t Die,” Eva owned the red carpet in a fitted bustier blush satin gown by Alberta Ferretti and earrings by Tatiana Verstraeten, a Paris-based designer who earned her stripes designing jewelry and headpieces for none other than Karl Lagerfeld. The look was romantic, playful, and unexpected, standing out in its chic elegance while making a strong, modern statement.

The annual amfAR Gala at Cannes is an event that draws an opulent crowd of celebrities, designers, and models. AmfAR is a foundation for AIDS research. To this, Eva wore the second collaboration by Alberta Ferretti and myself, a white strapless silk duchesse bustier gown.

Evenings On The Red Carpet

Evenings at the film festival are glamorous and undoubtedly Eva would be Cannes’s golden girl. She was radiant at the “Rocketman” premiere in the gold sequined gown by Christina Ottaviano, a debut for the designer at the Festival de Cannes. At the “Rocketman” Gala Party, an Alberta Ferretti Limited Edition sequined jumpsuit evoked vintage extravagance. Moving from metallics to jewel tones, an Atelier Zuhra dress shimmered in emerald and black stones at the Women in Motion Awards. A Johnathan Simkhai sequined gown in deep sapphire blue for the Global Gift Initiative was fitted, sexy and timeless.

Taking a night off from the festival, Eva attended the Alberta Ferretti cruise fashion show at the Monaco Yacht Club. Elegantly poised in the front row, next to the young royals of Monaco, Eva wore a sleek white tuxedo suit with clean lines. One of the many highlights of the evening was the introduction between Eva and Mrs. Ferretti, two strong influential women of film and fashion.

Daytime in Cannes

For her daytime press events, I styled Eva in a variety of chic runway looks that exuded comfort and style. I incorporated monochromatic looks, as they’re inherently stylish and integrated alluring tones of nude. Mixing it up, the unparalleled Victoria Beckham boyfriend tux jacket and camisole was paired with a metallic gold brocade pant.



Penelope Mai - Eva Longoria
Collaboration with Penelope Mai

For this custom jumpsuit, I collaborated with Penelope Mai, an emerging London-based designer and eponymous label. Penelope’s philosophy echoes my own approach to style that women should exude confidence!